you made it.

Design with purpose. Ideas with power. Creativity with attitude.

Lightdaughter is an independent creative studio putting smart design to work growing brands that prioritize sustainability, organizations that elevate people and small businesses that enhance communities.

branding.

Another word for psyche. It brings systemic thinking together with creativity. That’s where we find the powerful brand story and visual language that fit just right.


identity.

Definition, not limitation. Suck it up and answer the hard questions. The ones about who you really are at the core. Now, let’s remove the boundaries and get some attention.


design.

It begins and ends with who you’re designing for. Learn their language, speak to them directly. Let’s rock their experience with conscious strategy and design.



in the studio.


the work.


you found me.

 

creative director.
designer.
collaborator.
artist.
daydreamer.
collector.
feminist.
tree hugger.
ally.

I founded Lightdaughter Studio to marry my rational brain with my fine artist’s eye. To put a lifetime of diggin’ in, learning and experimenting to use. To encompass my career in design, from agency to freelance to pro bono. To prioritize sustainability, equity and community in my work. To make work that that serves as much as it informs.

In a nutshell, I founded Lightdaughter Studio to channel my 20+ years of shepherding and growing brands, masterminding campaigns, and shaping stories from data into damn good design for brands with purpose.  


some of the brands i’ve worked with.

let’s get busy.

Design thinking. Brand storytelling. Powerful creativity.